iPhone 4 Recall
Apple stock has recently been declining and the problems with the iPhone 4 is one of the major reasons for this. The author of this article says that Apple will refuse to actually recall the iPhone 4 since it would cost them about $1.5 billion, but he also explains a different way Apple could compensate for their mistakes. If Apple gave out a free case with every iPhone 4 they sold, they could potentially save their company's money and the sale rate for the iPhone 4. Since the antennae is in the silver lining around the phone, it must be covered with a case in order to hold and use it. Therefore, it would seem that the only way a customer could use their iPhone is if they bought the $30 case to protect it.  Not only is the phone made of glass and easily breakable, but it has this sensitive antennae around the outside edge of the phone. It seems fair that Apple would provide a free case with the phone in order to save their sales rates. After the Macbook Adobe virus catastrophe, customers have been more reticent to rely on Apple and now that the new iPhone 4 has been problematic, Apple will have to make a dramatic change within the sales of their products.  I wouldn't think Apple would want to lose their prestigious position as one of the top electronic and computer companies in the world.